Recently I am trying to use blogs to promote my business websites, most of the blogs I am working on are wordpress based, as we all know that wordpress is wonderful for automated posting, managing and much more, together with Open Source License make the WordPress the most famous and versatile blogging software of all time.
Then I found out that I probably should build blogs myself, afterwards I can use the already built blogs to promote whatever I want, this is not something new, the existence of blog networks already says it all, but those are not my own sites and I don’t have control, in addition there is no way I can post to them, its easy to understand that the price on those networks won’t be cheap.
Its a tedious job to maintain more than a few blogs, if you don’t like garbage on your blogs,to write interesting content is always time consuming, remember real value is always difficult to achieve. There are some interesting examples, such as this one, Feng Shui Food, it has a nice name, and it has a lot of interesting posts, since this is not a themed blog, you’ll find all kinds of different posts there. Here is another one, Meal for Me, this is a themed blog, all posts are following the same theme, quite a few keywords rank well for this site. there are more sites like these out there, though I guess you get the point already. Here is one last note, you should build some casual blogs, put some random content on those blogs occasionally, such as this blog, Nylon Sling, this will make a blog network more like naturally built blog groups.
When you already have a few interesting blogs, probably you can add a few more blogs to your arsenal, the old blogs will be helpful in promoting your newly built ones, this is the way to build your own blogging network. This is just an idea, the real stuff will be more complicated, follow the professional recommendations and ethic codes of online conduct you will be fine.